

Dow Jones: The Dow Jones branded indices are proprietary to and are calculated, distributed and marketed by DJI Opco, a subsidiary of S&P Dow Jones Indices LLC and have been licensed for use to S&P Opco, LLC and CNN. Chicago Mercantile Association: Certain market data is the property of Chicago Mercantile Exchange Inc. Market indices are shown in real time, except for the DJIA, which is delayed by two minutes. "How important can it be if it's so insignificant?" Austin asked. "Google is taking the easy road of arming their army of fans and users with something just good enough to use - but not necessarily good enough to meet enterprise requirements - and standing back and watching to see how they can shape the market," said Tom Austin, Google applications analyst at Gartner.Īs a result, Austin said he believes Google's paid revenue stream for the service will be quite small: just $20.3 million per quarter, or 0.3% of Google's second quarter revenue. With Voice in Gmail, some experts believe business adoption and revenue from the service will be equally poor.

Its Apps services are slow to be adopted by corporate customers, and the company recently killed its Wave collaborative tool for businesses. Google said a paid version for business customers will be coming out soon.īut Google hasn't had much success with business customers so far. Like Skype, Google has an opportunity to sell its service to corporations. "It will steal some share from Skype, but Skype has been in this space for a while, so it will be a long time before Google's share becomes significant."Īs always, the question with any new Google product is how the company will make money on it. "Google Voice in Gmail will gain some traction, simply because it's there - some people live in Gmail," said Vanessa Alvarez, analyst at Frost & Sullivan. Some analysts say the convenience factor could drive some would-be Skype users to Gmail's new phone service. Users can also use Gmail to post to social networks through the service's Google Buzz feature. Prior to the phone service, Gmail already allowed users to e-mail, instant message and video chat on PCs. Still, Gmail is becoming a communications hub for its users. That compares to nearly 200 million Gmail users, according to Google.

It won't be easy to overtake Skype, however: In its recent government filing for an initial public offering, Skype said it has 560 million registered users. The move positions the company in a battle with Skype. They will also be able to receive calls made to their Google voice numbers inside Gmail if they choose. Customers who use Google Voice, Google's free telephone service, will be able to make calls in Gmail using their Google Voice numbers.
